When you have a website, you want people to know about it. After attracting visitors to your site, the next step is to entice them to stay there for a longer time. Here are some tips for designing your website so these people will keep browsing page after page:
Post some videos. Videos have always been viewed as a game-changer. Your site visitors mostly prefer watching videos over reading, and it makes sense that you give them what they want. You can post the videos directly on your site, or you can embed them if you have your media on YouTube.
Make sure the most exciting detail is located above the fold. This part of the web page is the area of the screen where the visitor does not have to scroll down or click to reach a new page. The truth is that people who go to your site make a split-second decision about whether they should stay or leave before they even scroll down. In this case, you should always have the best stuff on top.
Your visitors should navigate through your site without problems. The ultimate trick here is to keep your site clean and simple. It should be clutter-free with options readily available. Additionally, you should guarantee there are no broken links, so your visitors can seamlessly find what they are searching for.
The amount of time your visitors spend on your site can affect your organic traffic. Google prefers those that engage with their users. Make sure you maximize the chance that a person will stay on your pages with the right website design.